GOKOS | Cosmetics

GOKOS is an indie makeup brand from Nuremberg that revolutionizes beauty in everyday life with high-quality cosmetic pens. Quick to apply, versatile and sustainably beautiful—that’s GOKOS, cosmetics to go.

The brand has its roots in the renowned Gutberlet company, which began manufacturing pens back in 1960 and has been developing color cosmetics for prominent labels such as Lancôme, Guerlain, Babor, ARTDECO and others since 1987.

I filled their website with upbeat, spirited copy in German and English, interviewed GOKOS founder Christiana De La Rosa, and contributed the texts for a press kit accompanying their first official press event.

Sample: Press Kit


Press texts commissioned by GOKOS, a h&m gutberlet GmbH brand.
Photos: Thomas Probosch ©